What a billboard costs.
There are five billboards and five prices, and this page has all of them — what each face opens at, what it costs to take right now, and where every one of those numbers comes from. One payment per placement. No subscription, no agency fee, no minimum spend, and nothing to cancel.
The five faces and their prices.
Every face is its own contest with its own price. Taking the centre does nothing to the price of a square, and none of them is sold as a package with another.
Square image · 1:1
SquareLeft Square
Square image · 1:1
Takes an image or typed copy · never sold
- Opens at
- $2
- Yours for
- $2
Portrait image · 2:3
PortraitLeft Portrait
Portrait image · 2:3
Takes an image or typed copy · never sold
- Opens at
- $5
- Yours for
- $5
Landscape image · 16:9
PremiumCentre
Landscape image · 16:9
Takes an image or typed copy · never sold
- Opens at
- $10
- Yours for
- $10
SquareRight Square
Square image · 1:1
Takes an image or typed copy · changed hands 1 time
- Opens at
- $2
- Take it for
- $3
Portrait image · 2:3
PortraitRight Portrait
Portrait image · 2:3
Takes an image or typed copy · never sold
- Opens at
- $5
- Yours for
- $5
Five faces is the whole inventory — there is no sixth, and none of them is a package with another. Take one on the board.
Why these numbers.
The ladder follows the size of the board, not its position — which means you can check it against the drawing rather than take our word for it.
Size sets the price
The centre face is roughly four times the area of a square and is what the eye lands on first, so it opens highest. The two portraits sit between. The two squares open lowest. Left and right are the same product in a different place, and they are priced the same.
The increment is per face
Each face carries its own step above whatever it is held at, so the next price is always the held price plus that face’s increment. A busy centre board does not drag the squares up with it.
An unsold face costs its label
There is no bid to beat on a face nobody has bought, so the first buyer pays the opening figure exactly. Charging opening-plus-an-increment would be asking somebody to outbid a bid that was never made.
One payment, then nothing
You are buying the face, not a period on it. There is no monthly charge, no renewal and no invoice later — you hold it until somebody pays more, and if nobody ever does, you keep it and are never billed again.
Opening prices, in every currency we quote.
What each face opens at, wherever you are buying from. These are the opening figures rather than the live ones — a live price is already converted into one currency, and converting it again would print a number nobody gets charged.
| Currency | Left SquareSquare | Left PortraitPortrait | CentrePremium | Right SquareSquare | Right PortraitPortrait |
|---|---|---|---|---|---|
| USDUS Dollar | $2 | $5 | $10 | $2 | $5 |
| EUREuro | €2 | €4,50 | €9 | €2 | €4,50 |
| GBPBritish Pound | £1.50 | £4 | £8 | £1.50 | £4 |
| INRIndian Rupee | ₹170 | ₹420 | ₹830 | ₹170 | ₹420 |
| CADCanadian Dollar | C$2.50 | C$7 | C$14 | C$2.50 | C$7 |
| AUDAustralian Dollar | A$3 | A$7.50 | A$15 | A$3 | A$7.50 |
| SGDSingapore Dollar | S$2.50 | S$6.50 | S$13 | S$2.50 | S$6.50 |
| AEDUAE Dirham | د.إ7.50 | د.إ18 | د.إ37 | د.إ7.50 | د.إ18 |
| JPYJapanese Yen | ¥290 | ¥740 | ¥1,500 | ¥290 | ¥740 |
| CHFSwiss Franc | CHF 2 | CHF 4.50 | CHF 9 | CHF 2 | CHF 4.50 |
| NZDNew Zealand Dollar | NZ$3.50 | NZ$8 | NZ$16 | NZ$3.50 | NZ$8 |
| HKDHong Kong Dollar | HK$16 | HK$39 | HK$78 | HK$16 | HK$39 |
| SEKSwedish Krona | kr 21 | kr 52 | kr 100 | kr 21 | kr 52 |
| NOKNorwegian Krone | kr 21 | kr 54 | kr 110 | kr 21 | kr 54 |
| DKKDanish Krone | kr 14 | kr 34 | kr 69 | kr 14 | kr 34 |
| BRLBrazilian Real | R$11 | R$27 | R$54 | R$11 | R$27 |
| MXNMexican Peso | MX$37 | MX$93 | MX$190 | MX$37 | MX$93 |
Prices are held in US dollars and converted at fixed rates this deployment publishes, then rounded to a figure a person would actually type — a ladder reading “C$127” invites the next bid, while “C$126.83” only tells you it is an exchange-rate artefact. The rates are constants rather than a live feed, so a quote cannot move between reading this page and paying. Which currency your card is finally charged in depends on the payment account: see the market pages for that answer.
What happens to your money.
Nothing is held before you pay
A face is claimed when the payment provider confirms the capture, not when you open a checkout. An abandoned checkout blocks the board for nobody, and a slow payment cannot leave you owning something you did not get.
Outbid mid-payment, refunded
If somebody takes the face between your card being charged and the payment confirming, the money goes back rather than being banked against a placement you do not hold.
Against the rules, refunded
A placement that breaks the content rules comes down and the payment is returned. Nothing is charged for a billboard that never ran.
Never on your card
Payments are handled by Razorpay. Billboardly does not receive or store card details, and with no accounts there is nothing holding them for next time.
What faces have actually gone for.
The opening price is where a face starts. This is what people have really paid — the honest answer to “what will it cost me”.
Every one of these was paid for, and most have since been taken by somebody who paid more. The full archive keeps them all.
Questions.
- How much does a billboard cost here?
- It depends which of the five faces you want and whether anybody is holding it. The two square faces open lowest, the two portraits next, and the wide centre board highest, because the ladder follows the size of the board. The live figure for every face, in your own currency, is in the table on this page.
- Is there a monthly fee or a contract?
- No. There is one payment per placement and nothing after it — no subscription, no renewal, no minimum spend and nothing to cancel. If nobody ever pays more than you did, you keep the face and are never billed again.
- Are there agency fees, design costs or production costs?
- None. There is no print run, no crew and no media agency in the middle. If you have artwork you upload it and crop it in the browser; if you do not, you type your words and the board typesets them for you at no extra cost.
- Why does the price of a face go up?
- Because somebody paid more for it. A face is held at whatever its holder paid, and the next buyer pays that price plus that face’s own increment. There is no clock and no auction to wait out — pay more than the held price and the face is yours from that moment.
- What do I pay if nobody has ever bought the face?
- Exactly the opening price on the label, with no increment added. There is no bid to beat, so asking for opening-plus-a-step would be asking you to outbid a bid nobody made.
- Can I get a refund?
- Yes, in the two cases where you did not get what you paid for: if somebody takes the face between your card being charged and the payment confirming, and if a placement is removed for breaking the content rules. Being outbid later is not a refund case — you had the face for that time, which is the thing you bought.
- Why are the prices in my currency slightly round?
- Because they are rounded on purpose. Prices are held in US dollars and converted at fixed published rates as of 2026-09-01, then rounded to a figure a person would type. A price ladder reading £78.94 only tells you it is an exchange-rate artefact; £79 is a number you can decide about.
Also worth reading
- Billboard advertisingWhat billboard advertising is, and what buying one here actually gets you.
- Digital billboard advertisingWhy a digital face behaves differently from a printed one — and what that changes.
- Advertise in USAPrices, currency and billing for a buyer in the United States.
- Advertise in UKPrices, currency and billing for a buyer in the United Kingdom.
- Advertise in CanadaPrices, currency and billing for a buyer in Canada.